OUR VISION


Established in 2020 by a trio of dentists hailing from northeast of England, Incidental Ltd was conceived with the aim of simplifying access to coveted dental products within our professional community.

Our Mission revolves around uncovering, endorsing, and delivering high-quality dental products that elevate the standard of patient care.

Here's the rundown of our principles:


Discerning Selection

We meticulously curate our product lineup, ensuring that each item meets our rigorous standards through hands-on testing.

Transparent Pricing

What you see on our website is precisely what you'll pay—no hidden fees, no last-minute surprises during checkout.

Sustainable Packaging

We are committed to reducing environmental impact by employing minimalist packaging practices.

Customer-Centric Adaptation

Your feedback matters. We actively seek and respond to your needs, continuously refining our offerings.


Our newly refurbished training facility is now available for external course providers to hire. 

We’ve put some thought into our training centre. Over a decade of using other venues to run our training courses, we’ve discovered what delegates want from a learning space. 

We put our ‘dream training space’ ideas together to create a light and spacious venue with a training room, tiered lecture theatre, air conditioning and good coffee.   

We know what it’s like to hire other spaces so we aim to listen to your needs and give you value for money, as well as provide on-site support with AV and catering, if you need it.   

Our training centre will help you to provide high quality courses that delegates will want to return to.