Why Do We Charge £10 for Orders Under £100 and Offer Free Shipping for Orders Over £100? - Incidental

Why Do We Charge £10 for Orders Under £100 and Offer Free Shipping for Orders Over £100?

At Incidental, we’re committed to offering high-quality dental supplies at competitive prices. Part of that commitment includes being upfront about our pricing structure—including why we charge £10 for orders under £100 but provide free shipping for larger orders.

This policy isn’t about making extra profit; it’s about balancing fairness, efficiency, and sustainability while maintaining the standards you’ve come to expect from us.


1. Covering Operational Costs for Smaller Orders

Processing and fulfilling smaller orders comes with fixed costs such as packaging, labor, and shipping fees. For orders under £100, these costs often represent a larger portion of the total purchase, making a £10 fee necessary to cover these expenses without compromising our product pricing.

2. Free Shipping for Orders Over £100: Our Thank You to You

When you place a larger order, our cost per item for shipping and processing decreases significantly. By offering free shipping on these orders, we’re able to thank our customers for their support while keeping our services efficient and environmentally friendly.


3. Encouraging Bulk Purchasing

Larger orders are not only cost-efficient but also environmentally friendly. Fewer deliveries mean less packaging waste and a reduced carbon footprint, aligning with our sustainability goals. By incentivizing orders over £100, we aim to create a win-win situation: savings for you and a more sustainable supply chain.


4. Supporting Our Lean, Competitive Pricing Model

At Incidental Ltd, we operate differently from many other suppliers. We don’t invest heavily in advertising, influencer sponsorships, trade shows, or promotional freebies. This allows us to keep our product prices consistently competitive. The small fee for orders under £100 ensures we can sustain this model while continuing to deliver excellent service.


How to Make the Most of Our Shipping Policy

If you often place smaller orders, consider consolidating them into one purchase to meet the £100 threshold. Not only will you avoid the £10 fee, but you’ll also enjoy free shipping and the convenience of fewer deliveries.


We hope this helps explain the reasoning behind our shipping policy and how it benefits both you and the dental community as a whole. If you have any questions, don’t hesitate to get in touch—we’d love to hear from you!

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